Organization Active NPI

Whitesburg SNF Operations LLC

  • Skilled Nursing Facility
  • Huntsville, AL
National Provider Identifier
1245068030
Registry record updated Feb 4, 2026
On this page

Key facts

NPPES NPI Registry
Primary specialty
Skilled Nursing FacilityTaxonomy code 314000000X
Legal business name
WHITESBURG SNF OPERATIONS LLC
Practice address
105 Teakwood Dr SW
Huntsville, AL 35801-3454
Phone
(256) 881-5000
Fax
(256) 881-8629
NPI assigned
Jul 23, 2024
Organization subpart
No

NPPES NPI Registry

Updated by the provider on Feb 4, 2026

Registry information is reported by the provider to CMS and is not verified. About this source

Authorized official

Name
Menucha Goodman
Title
Authorized Official
Phone
(732) 268-1810

Specialties & licenses 1

Specialty (taxonomy)CodeLicenseStatePrimary
Skilled Nursing Facility 314000000X Primary

Addresses

Primary practice location

105 Teakwood Dr SW
Huntsville, AL 35801-3454

Mailing address

105 Teakwood Dr SW
Huntsville, AL 35801-3454
Phone (256) 881-5000

Other names 1

  • Rocket City Rehabilitation and Healthcare Center Doing business as

Medicare participation

Medicare enrollment files
Medicare fee-for-service enrollment
Enrolled in AL

Enrollment records 1

Enrollment IDStateProvider typePAC IDDetails
O20250128002724 AL Part A Provider - Skilled Nursing Facility 0446789069 Practice locations: Huntsville, AL

Skilled nursing facility certification: CCN 015116

Legal name
WHITESBURG SNF OPERATIONS LLC
Doing business as
ROCKET CITY REHABILITATION AND HEALTHCARE CENTER
Certification status
Active
Provider type (POS)
Nursing home – SNF/NF dual certification
Participating since
Sep 1, 1972
Last certification
Feb 26, 2023
Beds
159
Ownership / control type
Limited Liability Corporation
Multi-facility organization
SIGNATURE HEALTHCARE
Most recent change of ownership
Dec 1, 2024
Organization structure
LLCProprietary
Enrollment address
105 Teakwood Dr SW
Huntsville, AL 35801-3454
Nursing home name
ROCKET CITY REHABILITATION AND HEALTHCARE CENTER
Affiliated entity
VENZA CARE MANAGEMENT

Care Compare: Nursing home

Medicare Care Compare
Listed as
Rocket City Rehabilitation and Healthcare CenterCCN 015116
Overall star rating
1 of 5
Health inspections
1 of 5
Staffing
4 of 5
Quality measures
4 of 5
Type
Medicare and Medicaid
Ownership
For profit - Limited Liability company
Certified
Sep 1, 1972
Medicare certification status
ActiveFrom the Provider of Services file
Certified beds
159126.2 residents per day on average
Chain
Venza Care Management25 facilities in the chain

Processed by Care Compare on Aug 1, 2026.

Laboratory certificates & supplier records

Derived by NPIMap

These CMS records do not include an NPI. They are shown because their name and street address match this provider’s.

CLIA laboratory certificates

CLIA numberLaboratoryCertificateExpires
01D0693179Whitesburg SNF Operations LLC D/B/a105 Teakwood Drive SW, Huntsville, AL 35801Certificate of waiverAug 31, 2026

National Provider Directory

National Provider Directory

Ownership & related parties

All disclosed owners & managing parties 52

As disclosed on the Medicare enrollment (CMS All Owners files). Individuals include officers, directors and managing employees, who may not hold ownership.

NameRoleSinceShare
Organization, Lakewood, NJ LLC, Holding company, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2025
Organization, Lakewood, NJ Adp of the SNF Dec 1, 2025
Organization, Lakewood, NJ LLC, Holding company Adp of the SNF Dec 1, 2025
Organization, Suffern, NY Created for acquisition, LLC, Holding company, For-profit, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2024
Leeya Josephson Individual 5% Or Greater Indirect Ownership InterestMember Dec 1, 2024 1.25%
Adp of the SNF Dec 5, 2024
Whitesburg Opco Manager LLC Organization, Lakewood, NJ LLC, For-profit Operational/Managerial Control Dec 1, 2024
Adp of the SNF Dec 29, 2025
Joel Strulovics Individual Adp of the SNF Dec 1, 2024
Indirect Ownership Interest Dec 1, 2024 1%
Organization, Lakewood, NJ LLC, Holding company, For-profit Adp of the SNF Nov 18, 2024
Whitesburg SNF Realty Holdings LLC Organization, Lakewood, NJ LLC, Holding company Adp of the SNF Dec 1, 2024
Organization, Lakewood, NJ LLC, For-profit, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2024
Organization, Lakewood, NJ Indirect Ownership Interest Dec 1, 2025
Capital Funding Group, LLC Organization, Baltimore, MD Corporation, Financial institution, Owned by another organization or individual 5% Or Greater Security Interest Dec 1, 2024 10%
Adp of the SNF Jan 23, 2026
M Melb Opco Trust Organization, Miami, FL Owned by another organization or individual Indirect Ownership Interest Dec 1, 2025 24.38%
Stephen Apfel Individual Adp of the SNF Dec 1, 2024
Indirect Ownership Interest Dec 1, 2024 1%
Organization, Lakewood, NJ LLC, Holding company, For-profit Adp of the SNF Nov 18, 2024
Venza Care Admin Services LLC Organization, Lakewood, NJ LLC, Management services company, Consulting firm Operational/Managerial Control Aug 31, 2025
Adp of the SNF Dec 29, 2025
S Melb Opco LLC Organization, Lakewood, NJ LLC, Holding company, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2025 24.38%
Organization, Lakewood, NJ Created for acquisition, LLC, Holding company, For-profit, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2024
Vertex Financial Services LLC Organization, Lakewood, NJ LLC, Management services company, Consulting firm, Chain home office Operational/Managerial Control Jan 1, 2025
Adp of the SNF Dec 30, 2025
Sydney Apfel Individual Adp of the SNF Dec 1, 2024
Indirect Ownership Interest Dec 1, 2024 1%
Organization, Lakewood, NJ LLC Adp of the SNF Dec 30, 2025
CH Whitesburg Holdings LLC Organization, Lakewood, NJ Created for acquisition, LLC, Holding company, For-profit, Owned by another organization or individual 5% Or Greater Indirect Ownership Interest Dec 1, 2024 20.88%
Adp of the SNF Dec 1, 2024
Organization, Lakewood, NJ Indirect Ownership Interest Dec 1, 2025
Organization, Lakewood, NJ LLC, Holding company Adp of the SNF Dec 1, 2025
Organization, Suffern, NY LLC, For-profit, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2024
Suzanna I Gwin Individual Adp of the SNF Jan 1, 2025
M Melb Opco LLC Organization, Lakewood, NJ LLC, Holding company, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2025 24.78%
Organization, Baltimore, MD Corporation, Financial institution Adp of the SNF Nov 18, 2024
Organization, Lakewood, NJ LLC, Holding company Adp of the SNF Dec 1, 2025
Venza Care Clinical Consulting LLC Organization, Lakewood, NJ LLC, Management services company, Consulting firm Operational/Managerial Control Jan 1, 2025
Adp of the SNF Dec 29, 2025
Organization, Lakewood, NJ LLC, Holding company, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2025
Organization, Lakewood, NJ LLC, Consulting firm, For-profit Adp of the SNF Nov 18, 2024
Organization, Lakewood, NJ Indirect Ownership Interest Dec 1, 2025
Organization, Lakewood, NJ Adp of the SNF Dec 1, 2025
Chava Wolofsky Individual Adp of the SNF Dec 1, 2024
Indirect Ownership Interest Dec 1, 2024 20.88%
Adam Madison Individual Operational/Managerial Control Aug 31, 2025
Adp of the SNF Aug 31, 2025
Whitesburg SNF Operations Holdings LLC Organization, Lakewood, NJ Created for acquisition, LLC, Holding company, For-profit, Owned by another organization or individual 5% Or Greater Direct Ownership Interest Dec 1, 2024 100%
Yisroel E Herzka Individual Adp of the SNF Dec 1, 2024
Indirect Ownership Interest Dec 1, 2024 20.88%
Melissa Sikes Individual Operational/Managerial Control Dec 1, 2024
Adp of the SNF Dec 1, 2024
Ms Whitesburg Holdings LLC Organization, Lakewood, NJ Created for acquisition, LLC, Holding company, For-profit, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2025 24.38%
CW Whitesburg Holdings LLC Organization, Lakewood, NJ Created for acquisition, LLC, Holding company, For-profit, Owned by another organization or individual 5% Or Greater Indirect Ownership Interest Dec 1, 2024 20.88%
Adp of the SNF Dec 1, 2024
Menucha Goodman Individual Corporate OfficerCorporate Officer Dec 1, 2025
Operational/Managerial Control Dec 1, 2025
Managing Control - Governing BodyCorporate Officer Dec 1, 2025
S Melb Opco Trust Organization, Miami, FL Indirect Ownership Interest Dec 1, 2025 24.38%
Organization, Lakewood, NJ LLC, Holding company, For-profit Adp of the SNF Nov 18, 2024
Organization, Brooklyn, NY LLC, Holding company, For-profit Adp of the SNF Nov 18, 2024
John H Wagner Individual Operational/Managerial Control Dec 1, 2024
Adp of the SNF Dec 1, 2024
Organization, Lakewood, NJ Indirect Ownership Interest Dec 1, 2025
SS Whitesburg Holdings LLC Organization, Lakewood, NJ Created for acquisition, LLC, Owned by another organization or individual Indirect Ownership Interest Dec 1, 2025 24.78%
Whitesburg SNF Realty LLC Organization, Lakewood, NJ For-profit Adp of the SNF Dec 1, 2024
Melb Opco Manager LLC Organization, Lakewood, NJ LLC Operational/Managerial Control Dec 1, 2025
Adp of the SNF Dec 30, 2025
Capital Funding LLC Organization, Baltimore, MD Corporation, Financial institution, Owned by another organization or individual 5% Or Greater Mortgage Interest Dec 1, 2024 80%
Adp of the SNF Jan 23, 2026
Organization, Lakewood, NJ LLC, Holding company Adp of the SNF Dec 1, 2024

Owners & managing parties with NPI records 1

Owners and managing parties disclosed on this facility’s Medicare enrollment that are themselves Medicare-enrolled.

Facilities with the same owner 19

Facilities that share an organizational owner with 5% or greater ownership or operational control.

View all 19

Practitioners & affiliated clinicians

Practitioners 4

Individual providers connected to this organization through Medicare benefit reassignment, Care Compare group membership or National Provider Directory roles.

Affiliated clinicians 3

Clinicians who list this facility as an affiliation in Medicare Care Compare.

NPI Registry JSON

The complete NPPES record for this NPI in the NPI Registry API format.

{
    "created_epoch": "1721692800000",
    "enumeration_type": "NPI-2",
    "last_updated_epoch": "1770163200000",
    "number": "1245068030",
    "addresses": [
        {
            "country_code": "US",
            "country_name": "United States",
            "address_purpose": "MAILING",
            "address_type": "DOM",
            "address_1": "105 TEAKWOOD DR SW",
            "city": "HUNTSVILLE",
            "state": "AL",
            "postal_code": "358013454",
            "telephone_number": "256-881-5000",
            "fax_number": "256-881-8629"
        },
        {
            "country_code": "US",
            "country_name": "United States",
            "address_purpose": "LOCATION",
            "address_type": "DOM",
            "address_1": "105 TEAKWOOD DR SW",
            "city": "HUNTSVILLE",
            "state": "AL",
            "postal_code": "358013454",
            "telephone_number": "256-881-5000",
            "fax_number": "256-881-8629"
        }
    ],
    "practiceLocations": [],
    "basic": {
        "organization_name": "WHITESBURG SNF OPERATIONS LLC",
        "organizational_subpart": "NO",
        "enumeration_date": "2024-07-23",
        "last_updated": "2026-02-04",
        "certification_date": "2026-02-04",
        "status": "A",
        "authorized_official_last_name": "GOODMAN",
        "authorized_official_first_name": "MENUCHA",
        "authorized_official_title_or_position": "AUTHORIZED OFFICIAL",
        "authorized_official_telephone_number": "732-268-1810"
    },
    "taxonomies": [
        {
            "code": "314000000X",
            "taxonomy_group": "",
            "desc": "Skilled Nursing Facility",
            "state": null,
            "license": null,
            "primary": true
        }
    ],
    "identifiers": [],
    "endpoints": [],
    "other_names": [
        {
            "organization_name": "Rocket City Rehabilitation and Healthcare Center",
            "code": "3",
            "type": "Doing Business As"
        }
    ]
}

Other providers in Huntsville, AL

Sources for this page

Verify at the official NPI Registry.